The holidays provide an excellent opportunity to promote customer loyalty and attract new customers.
There are many ways that businesses try to attract new customers as well as keeping current customers returning through loyalty programs. For example, rewards cards, food specials, sponsorships, and email marketing.
Here’s a creative yet simple way of retaining customers.
One of the best, easiest, inexpensive and beneficial holiday promotion that I’ve come across comes from the Scargo Café. Peter and David Troutman own and run Scargo Café in Dennis. Massachusetts.
They notify customers by using their database inviting them to complimentary wrapping after shopping. Customers wrap, drink and dine while building customer loyalty enjoying their holiday experience.
It’s a safe bet that customers tell their friends and return year after year.
Happy Holidays from Nona Thornhill